Lemmo Architecture & Design
"Maraca Bench"
I was hired as a professional photographer by Lemmo Architecture & Design to document the Wishbone Bridge "Maraca Benches" project for an award submission.
The City of Austin and The Trail Conservancy collaborated with Lemmo to develop a significant part of the bridge. Located in the vibrant, multicultural east side of Austin, the bench design for the Longhorn Dam Bridge reflects the rich diversity of the community and the surrounding.
This collaboration led to the 2026 AIA Austin Design Award of Merit
Instagram & Linkedin Statistics
Challenge
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Produced footage for a documentary, award submission photography, and a social media video.
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Collaborated with the firm to develop a strategy to release social media content in a limited time
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Scheduled and shared posts strategically to maximize social media engagement
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Edited and condensed recorded material for clarity and impact of the architecture project.
Strategic Response
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Record testimonials with Lemmo Architecture & Design leadership and Harvest Lumber
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Created a narrative about the concept behind the Maraca Bench.
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Actively engaged with the viewers on social media: LinkedIn and Instagram.
Results
2026 AIA Austin Design Award of Merit
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LinkedIn: 2,242 Impressions
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LinkedIn: 1,699 Members reached
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Instagram: 1133 Views
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Instagram: 733 accounts reached
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Instagram: 53.3% Followers vs. 46.7% non-followers
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2026 AIA Austin Design Award of Merit.
"It is always great to work with Gustavo. We have worked with him before, and he is great at capturing a narrative through film and photography. We won an AIA Austin Design Award of Merit in large part thanks to having his photos.
Stephanie Lemmo, Assoc. AIA
Principal, Co-Founder